On September 18, Qiao Wang, a founding contributor to AllianceDAO and investor in Pump.fun, participated in a roundtable discussion titled "Going Mainstream: Building Web3 Consumer Apps" at the TOKEN2049 main venue. During the discussion, he stated:

"In the crypto space, I don't believe gamification is necessary to create a successful consumer application. Ultimately, user stickiness is key. High retention rates depend on whether you solve a real core need for consumers. Gamification can be fun and boost retention, but it's not a long-term solution. I'd say you can't polish a turd. If your product has flaws, people won't want to use it. Even if they are incentivized to use it, they will leave immediately after. I believe no amount of gamification can change that.

However, gamification is most apparent in highly saturated markets, particularly those with severe product homogenization. In such cases, companies need to artificially maintain customer loyalty and retention due to the low switching costs between products."