Yuga Labs Community and Partnerships Head: "NFT" is an Outdated Term, Projects Are Trying to Rebrand
On September 17th, Tina, Community and Partner Lead at Yuga Labs, spoke at FarCon Asia, the first major offline event for the Farcaster ecosystem in Asia. She participated in a roundtable discussion titled "Memes and NFTs Have Dreams Too," and stated:
"I think the term NFT is definitely outdated, I really do. NFT projects need to rebrand, and I think we're seeing different attempts at 'rebranding' across projects, but digital identity and digital ownership aren't going away. As for where it's headed, I can talk about what we're doing at Yuga Labs and how we see people engaging in NFT purchases.
If you're the creator of an Ape, you want to leverage your Ape IP to run a business. To that end, we launched a project called 'Made by Apes.' For me, NFTs are just getting started on this journey. Scrutinizing roadmaps is tricky, we've seen a lot of other teams' roadmaps that haven't delivered on their promises. But you need to really focus on the team behind it, who's holding, the team's delivery capacity, and how you see the investment being reinvested into the community."
BlockBeats Note: "Made by Apes" is an IP (intellectual property) tool launched by Yuga Labs. Members can apply for unique on-chain licenses, register businesses or products (such as clothing, food, games, music, etc.), and the platform can also be used to verify and differentiate authentic products produced by BAYC and MAYC holders.